How much do customers who don’t come back cost you?
Three numbers are enough: customers per day, average ticket and return rate. See the revenue that walks out every month and what +10 points of loyal customers would add to your till.
- ✓ 100% free
- ✓ No sign-up
- 🔒 Everything runs in your browser: nothing is sent to or stored on our servers.
Revenue lost every month
$18,7201,560 customers don’t come back the next month
that is $224,640 a yearWith +10 points of returns (25 % → 35 %)
+$2,496208 more loyal customers every month
that is $29,952 a year💡 Dawwerni Standard ($129/year) pays for itself in 2 days.
ℹ️ Low estimate: each customer who does not return = one lost visit the next month, at the average ticket.
Bring your customers back
QR game, digital loyalty card and rewards valid on the next visit: Dawwerni gives your customers a reason to come back.
No app for your customers · set up in 10 minutesFrequently asked questions
How do I know my return rate?
Over one month, count the customers who had already come the month before (loyalty card, POS, regulars). Without data, 20–30% is a cautious estimate for a neighbourhood business.
How is it calculated?
Customers per month = customers per day × opening days. Each customer who does not return is at least one lost visit the next month, valued at the average ticket. It is a low estimate.
How do I bring more customers back?
Give them a reason to return: a reward valid on the next visit, a digital loyalty card and birthday offers. That is what Dawwerni automates with a QR game.